He has been listed as the top brand ambassador among the other celebrity figures of Bollywood, surpassing even the icons like Amitabh Bachchan and Shah Rukh Khan by hitting an unbelievable jackpot of Rs 35 crore deal for an ad. Previously, any famous celebrity would not bag an endorsement deal of more than Rs. 15-crore.
This brand endorsement deal with the UAE which the noted actor made is for a two-year contract. According to its term, Aamir will have to make himself available for an allotted number of media shoots, press advertisements and personal appearances.
In reaction to this surprising news the advertisement guru Prahlad Kakkar, who directed Aamir’s first cola commercial stated this is a hell lot of money which the actor had received in comparison to his Rs 17 lakh for Coca Cola ad in 1993.
The plus point about this actor is that Aamir brings a great degree of single-minded exclusivity to a brand, Prahlad added, “That is a hell of a lot of money to pay. He has indeed come a long way. But it isn't surprising; he brings a great degree of single-minded exclusivity to a brand. Associating with Aamir is also a plus for the product in another sense because he is very particular about the script, his own image and the image of the product he endorses."
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